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INSTRMNT

The first thing we noticed about INSTRMNT was the sleek, minimalist watch design. The second thing that caught our attention was the high-quality functionality of every product. INSTRMNT is a Glasgow-based brand that takes inspiration from mid-20th-century industrial design. This multi-disciplinary studio has a keen interest in functional, utilitarian goods produced during that time, especially the simple, readable dials of Dieter Rams’ analog ammeters and voltmeters. We can’t get enough of the quality, simplicity, and attainability in every piece INSTRMNT makes.