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Follies

Inspired by the work of artists like Henry Matisse, Ray Eames and Anni Albers, designer Chloe Varelidi, an architect, turned play designer and a mom of two, designed Follies as a toy that can be both wildly fun and stylish enough to pass as art.

Follies are big building shapes that kids connect to create whatever their imagination comes up with; a spaceship, a puppet theater, a playhouse, the possibilities are endless.

Boasting chic patterns inspired by architecture movements, Follies will quickly convince adults to display them as decor in the playroom or anywhere else at home.
And don’t think the beautiful design means this toy isn’t kid-friendly. With a timeless and intuitive building play pattern, Follies are crowd-pleasers—kids build their own structure in minutes and play with them for hours.